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OUR MISSION
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PlayKey Partnered With YO! To Run A Run A TikTok Campaign Targeting A Predominantly Millennial And Gen Z Audience.
Client
Playkey
IMPRESSIONS
42.8M
ENGAGEMENT
694K
CPE
$00.11
INFLUENCERS
23
Campaign Length-
2 Months
Our Goal
The goal was to increase brand awareness in the MENA region and drive downloads to their In app sales.
Our Strategy
YO! worked with RAZE through multiple brand ambassador campaigns that include posting monthly for the brand as well as executed dedicated events that guaranteed influencers to the activation.
Some Of The Influencers Content
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